Ann Smarty's Search & #AI Digest | Substack

Google’ SGE (AI Snapshots) Patent and the Future of Search (?)

A highly anticipated #SGE patent from Google is somewhat a disappointment..

Dec 5 •

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“E” in EEAT & SEO: Google vs AI-Generated Content (What Should WE Do?)

How to adjust your SEO strategy to meet this extra “E” (for experience) requirement?

Nov 28 •

Google SEO and Topical Authority: It Is All About Vanity Metrics, Yet Again

Google's looking for topical authority and "hidden gem" is still about ego-bait.

Nov 21 •

ChatGPT for SERP and Content Helpfulness Analysis

ChatGPT can be a solid SEO analysis tool if you know how to use it.

Nov 13 •

Clicks as a Ranking Factor: Who Is Surprised?

Google's document calls CTR one of the "pillars" of rankings. How can we continue trusting what Googlers say?

Nov 7 •

Google's Helpful Content Dilemma

So Google's insisting on making your content "helpful". And what is it exactly?

Oct 31 •

We've just gone through FOUR Google updates: GET UN-LOST

There have been FOUR Google updates since late August: Core Update, Helpful Content Update, Spam Update, and another Core Update. Here's how to…

Oct 23 •

Reddit is Google's SERP Winner, What Shall We Do About That?

As the web is drowning in AI-generated content, Reddit is going to be one of the few sources of first-hand experiences with any entity. What should we…

Oct 17 •

Ann Smarty's Search & #AI Digest

Ann Smarty's Search & #AI Digest

Ann sharing new marketing tools, tips and news every week!

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